Custom Audience Targeting

GPS, behavioral and first-party data build precise custom audiences — from competitor conquesting to retargeting people who visited a location.

Outcome

Every dollar aimed at the people most likely to buy.

What you get

Built to deliver

GPS + location-based audience building

Competitor and category conquesting

First-party data onboarding and retargeting

Lookalike expansion of your best customers

How it works

PHASE 01

We learn your business, goals, margins and market — then define what success actually looks like in numbers.

PHASE 02

We shape the audience, channel mix and measurement plan built to move your specific outcome.

PHASE 03

Creative, audiences, tracking and landing experiences are produced and QA'd before a dollar is spent.

PHASE 04

Campaigns go live across channels with pacing, brand-safety and conversion tracking verified.

PHASE 05

We continuously shift budget to what's working — creative, audiences and placements — in real time.

PHASE 06

You see everything in your Launch Media dashboard: spend, results and next moves, always live.

Keep exploring

Reach the right person, in the right place, at the right moment.

The impact of television, with the precision of digital.

Be in their ears across music, podcasts and streaming radio.

Tell us your goals. We'll show you the plan — and the numbers behind it.